The ability to make important judgements and effectively convey those decisions are both essential components of the varying function of leadership. However, without a well-planned strategy, merely improving communication would not yield better results.
Leaders must first thoroughly examine the context before starting any communication initiatives. Understanding the organization’s culture, values, and current state of affairs is necessary for this step. Leaders may customize their communications to resonate with their audience and make sure their communication efforts are relevant and effective by understanding the context.
Leaders can then develop a thorough communication plan based on the context evaluation. The objectives, essential messages, target audience, and distribution channels should all be specified in this plan. It is crucial for leaders to take into account their targeted goals as well as the immediate and long-term effects of their communication efforts.